{"id":50291,"date":"2022-04-14T07:35:44","date_gmt":"2022-04-14T12:35:44","guid":{"rendered":"https:\/\/pros.com\/?post_type=pros_news&#038;p=50291"},"modified":"2025-04-22T20:08:01","modified_gmt":"2025-04-22T20:08:01","slug":"air-europa-adopts-new-digital-retailing-platform","status":"publish","type":"news","link":"https:\/\/pros.com\/de\/news\/air-europa-adopts-new-digital-retailing-platform\/","title":{"rendered":"Air Europa f\u00fchrt neue digitale Einzelhandelsplattform ein"},"content":{"rendered":"<p>Air Europa hat eine neue digitale Plattform eingef\u00fchrt, die von PROS entwickelt wurde. Sie ist Teil ihrer Bem\u00fchungen, ein kundenorientiertes und personalisiertes digitales Einkaufserlebnis von der Inspiration bis zur Buchung zu schaffen. Die PROS-Plattform f\u00fcr Reisen wird Air Europa in die Lage versetzen, \u00fcber den gesamten Buchungsprozess hinweg einen Mehrwert zu bieten und Zusatzeinnahmen zu generieren, w\u00e4hrend das Unternehmen sein globales Wachstum anstrebt.<\/p>\n<p>Air Europa, die Full-Service-Airline-Abteilung von Globalia, fliegt mehr als 44 Ziele in Europa und Amerika an. Air Europa bedient eine breite Basis von Reisenden und ist st\u00e4ndig auf der Suche nach innovativen, intuitiven Internet Booking Engine-L\u00f6sungen, die es ihren Kunden erm\u00f6glichen, bessere Self-Service-Kaufentscheidungen zu treffen und gleichzeitig der Fluggesellschaft die Flexibilit\u00e4t und Kontrolle zu geben, um personalisierte, \u00fcberzeugende Angebote, Rabatte und Zusatzpakete anzubieten.<\/p>\n<p>&nbsp;<\/p>\n<p><a class=\"pill-button\" href=\"https:\/\/www.futuretravelexperience.com\/2022\/04\/air-europa-adopts-new-digital-retailing-platform\/\" target=\"_blank\" rel=\"noopener\">Den ganzen Artikel lesen<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Air Europa has deployed a new digital platform, developed by PROS, as part of its efforts to create a more customer-centric and personalised digital shopping experiences from inspiration to booking. The PROS Platform for Travel will enable Air Europa to deliver value across the entire booking journey and drive ancillary revenue as it looks to [&hellip;]<\/p>","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"news-type":[20],"class_list":["post-50291","news","type-news","status-publish","hentry","news-type-pros-in-the-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v24.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Air Europa Adopts New Digital Retailing Platform | PROS<\/title>\n<meta name=\"description\" content=\"Air Europa adopted the PROS Platform for Travel, a digital platform that will enable the airline to create revenue optimal offers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pros.com\/de\/news\/air-europa-adopts-new-digital-retailing-platform\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Air Europa Adopts New Digital Retailing Platform\" \/>\n<meta property=\"og:description\" content=\"Air Europa adopted the PROS Platform for Travel, a digital platform that will enable the airline to create revenue optimal offers.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pros.com\/de\/news\/air-europa-adopts-new-digital-retailing-platform\/\" \/>\n<meta property=\"og:site_name\" content=\"PROS\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PROSInc\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-22T20:08:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pros.com\/wp-content\/uploads\/2025\/05\/PROS_logo_512x512.png\" \/>\n\t<meta property=\"og:image:width\" content=\"512\" \/>\n\t<meta property=\"og:image:height\" content=\"512\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@PROS_Inc\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/pros.com\/news\/air-europa-adopts-new-digital-retailing-platform\/\",\"url\":\"https:\/\/pros.com\/news\/air-europa-adopts-new-digital-retailing-platform\/\",\"name\":\"Air Europa Adopts New Digital Retailing Platform | PROS\",\"isPartOf\":{\"@id\":\"https:\/\/pros.com\/#website\"},\"datePublished\":\"2022-04-14T12:35:44+00:00\",\"dateModified\":\"2025-04-22T20:08:01+00:00\",\"description\":\"Air Europa adopted the PROS Platform for Travel, a digital platform that will enable the airline to create revenue optimal offers.\",\"breadcrumb\":{\"@id\":\"https:\/\/pros.com\/news\/air-europa-adopts-new-digital-retailing-platform\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/pros.com\/news\/air-europa-adopts-new-digital-retailing-platform\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/pros.com\/news\/air-europa-adopts-new-digital-retailing-platform\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/pros.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\/\/pros.com\/news\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Air Europa Adopts New Digital Retailing Platform\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/pros.com\/#website\",\"url\":\"https:\/\/pros.com\/\",\"name\":\"PROS\",\"description\":\"AI-Powered CPQ, Dynamic Pricing, &amp; 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