{"id":50854,"date":"2022-06-07T03:23:34","date_gmt":"2022-06-07T08:23:34","guid":{"rendered":"https:\/\/pros.com\/?post_type=pros_news&p=50854"},"modified":"2025-04-22T20:15:28","modified_gmt":"2025-04-22T20:15:28","slug":"the-future-of-b2b-customer-experience","status":"publish","type":"news","link":"https:\/\/pros.com\/de\/news\/the-future-of-b2b-customer-experience\/","title":{"rendered":"Die Zukunft der B2B-Kundenerfahrung"},"content":{"rendered":"

John Bruno, VP of Strategy, und Justin Silver, Senior Manager Data Science, von PROS er\u00f6rtern, welche Rolle KI in der Zukunft des B2B-Kundenerlebnisses und allgemeiner Gesch\u00e4ftsprozesse spielen wird.<\/strong><\/p>\n

Die digitale Kundenerfahrung (CX) war noch nie so wichtig wie heute, da die K\u00e4ufer auf Online-Plattformen angewiesen sind, um auf Produkte und Dienstleistungen zuzugreifen. Es handelt sich nicht nur um eine Welle des Online-Shoppings unter den Verbrauchern, Der B2B-Online-Einkauf stieg im Jahr 2020 um fast 25%, wobei insgesamt 46% der Eink\u00e4ufe auf diese Weise get\u00e4tigt wurden<\/a>. Dies kann nicht einfach als notwendiges \u00dcbel aufgrund der Pandemie abgetan werden: \u00fcber 75% der B2B-Eink\u00e4ufer geben an, dass sie den Online-Einkauf und die Interaktion mit Vertriebsmitarbeitern aus der Ferne bevorzugen<\/a>.<\/p>\n

 <\/p>\n

Den ganzen Artikel lesen<\/a><\/p>","protected":false},"excerpt":{"rendered":"

From PROS, John Bruno, VP of Strategy and Justin Silver, Senior Manager Data Science, discuss how AI will play a role in the future of B2B customer experience and wider business processes. Digital customer experience (CX) has never been more important than it is today, with buyers reliant on online platforms to access products and […]<\/p>","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"news-type":[20],"class_list":["post-50854","news","type-news","status-publish","hentry","news-type-pros-in-the-news"],"acf":[],"yoast_head":"\nThe Future of B2B Customer Experience | PROS<\/title>\n<meta name=\"description\" content=\"PROS VP of Strategy, John Bruno and Justin Silver, Senior Manager Data discuss how AI will play a role in the future of B2B customer experience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pros.com\/de\/news\/the-future-of-b2b-customer-experience\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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