{"id":64143,"date":"2025-05-12T14:12:50","date_gmt":"2025-05-12T14:12:50","guid":{"rendered":"https:\/\/pros.com\/?post_type=news&#038;p=64143"},"modified":"2025-05-12T14:12:50","modified_gmt":"2025-05-12T14:12:50","slug":"outperform-2025-showcase-ai-powered-innovation-and-industry-leadership-las-vegas","status":"publish","type":"news","link":"https:\/\/pros.com\/fr\/news\/outperform-2025-showcase-ai-powered-innovation-and-industry-leadership-las-vegas\/","title":{"rendered":"Outperform with PROS 2025 : l'innovation bas\u00e9e sur l'IA et le leadership industriel \u00e0 l'honneur \u00e0 Las Vegas"},"content":{"rendered":"<p><em>Des leaders mondiaux se r\u00e9unissent pour \u00e9tudier comment l'IA d\u00e9finit une nouvelle \u00e8re de commerce intelligent.<\/em><\/p>\n<p><strong>HOUSTON, 12 mai 2025<\/strong> - <a href=\"https:\/\/pros.com\/fr\/\">PROS Holdings, Inc. (NYSE : PRO)<\/a>, l'un des principaux fournisseurs de solutions de tarification et de vente SaaS bas\u00e9es sur l'IA, a donn\u00e9 le coup d'envoi de son \u00e9v\u00e9nement phare, <a href=\"https:\/\/pros.com\/fr\/outperform\/\">Surperformer avec PROS<\/a> 2025, aujourd'hui au Cosmopolitan de Las Vegas. La conf\u00e9rence se d\u00e9roulera jusqu'au 14 mai et r\u00e9unira des dirigeants mondiaux, des leaders de l'industrie et des visionnaires dans le but de permettre aux organisations de surpasser la pens\u00e9e, l'espace et la performance gr\u00e2ce \u00e0 des strat\u00e9gies plus intelligentes, une prise de d\u00e9cision plus rapide et une IA responsable pour une transformation de l'entreprise en temps r\u00e9el.<\/p>\n<p>\"Outperform 2025 sera une occasion in\u00e9gal\u00e9e pour les chefs d'entreprise d'obtenir des informations exploitables aupr\u00e8s d'experts de classe mondiale et de pionniers de l'industrie qui adoptent l'IA pour lib\u00e9rer le plein potentiel de leur organisation et surpasser le march\u00e9\", a d\u00e9clar\u00e9 Todd McNabb, Chief Revenue Officer, PROS. \"Alors que l'IA continue de remodeler le paysage commercial, la conf\u00e9rence de cette ann\u00e9e fournira la feuille de route dont les organisations ont besoin pour lib\u00e9rer le commerce intelligent et acc\u00e9l\u00e9rer la croissance.\"<\/p>\n<h2>Sujets d'actualit\u00e9 et s\u00e9ances d'ouverture<\/h2>\n<ul>\n<li><strong>La R\/\u00e9volution de l'IA vue de l'int\u00e9rieur : L'IA n'est pas une fonctionnalit\u00e9, c'est une comp\u00e9tence d'entreprise<\/strong><br \/>\nMichael Wu, strat\u00e8ge en chef de PROS en mati\u00e8re d'IA, donnera le coup d'envoi de l'\u00e9v\u00e9nement et explorera l'IA sur le lieu de travail, dotant les participants des connaissances n\u00e9cessaires pour fa\u00e7onner l'avenir du travail et des meilleures pratiques pour utiliser l'ensemble du spectre des technologies d'IA dans les entreprises.<\/li>\n<li><strong>Penser plus loin, plus vite, plus performant<\/strong><br \/>\nAndres Reiner, pr\u00e9sident-directeur g\u00e9n\u00e9ral de PROS, expliquera comment les organisations de premier plan doivent surpasser la pens\u00e9e, l'espace et la performance en d\u00e9ployant des moteurs de connaissances d'IA pour acc\u00e9l\u00e9rer l'apprentissage, augmenter les flux de travail et l'automatisation, et utiliser des agents d'IA pour lib\u00e9rer tout le potentiel humain de leur main-d'\u0153uvre.<\/li>\n<li><strong>L'aube d'un nouveau super cycle de revenus<\/strong><br \/>\nRick Bradberry, analyste principal chez Forrester, expliquera comment les changements dans les comportements d'achat, la technologie et les canaux mettent \u00e0 l'\u00e9preuve la strat\u00e9gie et l'ex\u00e9cution du go-to-market (GTM) d'une mani\u00e8re sans pr\u00e9c\u00e9dent. Paradoxalement, ces forces perturbatrices alimentent un super cycle de revenus \u00e9mergent. Pour r\u00e9ussir dans ce nouvel environnement, nous devons d\u00e9sapprendre une grande partie de ce qui a fait notre succ\u00e8s dans le pass\u00e9. D\u00e9couvrez l'avenir dynamique de la strat\u00e9gie GTM, ce que cela signifie pour les dirigeants \u00e0 tous les niveaux et quelles sont les pratiques \u00e0 privil\u00e9gier.<\/li>\n<li><strong>D\u00e9bloquer l'avenir du commerce intelligent : comment l'IA agentique red\u00e9finit le monde des affaires<\/strong><br \/>\nSunil John, Chief Product Officer de PROS, et Ajay Damani, Executive Vice President of Engineering, d\u00e9voilent les derni\u00e8res innovations en mati\u00e8re d'IA sur la plateforme PROS, montrant comment les agents d'IA permettent aux entreprises de naviguer dans les conditions dynamiques du march\u00e9 d'aujourd'hui avec rapidit\u00e9 et agilit\u00e9.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/pros.com\/fr\/outperform\/\">Surperformer avec PROS<\/a> est une conf\u00e9rence de trois jours destin\u00e9e aux professionnels de tous les secteurs, dont l'objectif est de favoriser une croissance rentable. Gr\u00e2ce \u00e0 des sessions anim\u00e9es par des experts, des exp\u00e9riences pratiques et des opportunit\u00e9s de r\u00e9seautage, les participants obtiendront des informations utiles sur l'optimisation des prix, la gestion des revenus et l'engagement des clients, ce qui leur permettra de prosp\u00e9rer dans le paysage commercial en constante \u00e9volution d'aujourd'hui.<\/p>\n<p>D\u00e9couvrez l'ordre du jour et apprenez-en plus sur Outperform with PROS 2025 \u00e0 l'adresse suivante <a href=\"https:\/\/pros.com\/fr\/outperform\/\">www.pros.com\/outperform<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Global leaders converge to explore how AI is defining a new era of intelligent commerce HOUSTON, May 12, 2025 \u2013 PROS Holdings, Inc. (NYSE: PRO), a leading provider of AI-powered SaaS pricing and selling solutions, kicked off its flagship event, Outperform with PROS 2025, today at The Cosmopolitan of Las Vegas. The conference will run [&hellip;]<\/p>","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"news-type":[18],"class_list":["post-64143","news","type-news","status-publish","hentry","news-type-press-release"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v24.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Outperform with PROS 2025 Set to Showcase AI-Powered Innovation and Industry Leadership in Las Vegas | PROS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pros.com\/fr\/news\/outperform-2025-showcase-ai-powered-innovation-and-industry-leadership-las-vegas\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Outperform with PROS 2025 Set to Showcase AI-Powered Innovation and Industry Leadership in Las Vegas\" \/>\n<meta property=\"og:description\" content=\"Global leaders converge to explore how AI is defining a new era of intelligent commerce HOUSTON, May 12, 2025 \u2013 PROS Holdings, Inc. 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